10 Minute Influence

10 Minute Influence

The Conversational Spine: How to Eliminate Awkwardness in 60 Seconds

Kenrick Cleveland's avatar
Kenrick Cleveland
Nov 18, 2025
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Most people ramble in conversations because they don’t have an internal structure.

They walk in with good intentions, but no map. So their mind drifts, their mouth wanders, and they walk away thinking, “Why did I say that?”

Sound familiar?

Let me give you the structure that eliminates this problem. I call it the Conversational Spine, and once you internalize it, you’ll never feel lost in a conversation again.

What Is the Conversational Spine?

The Conversational Spine is a four-part framework: Intent, Context, Direction, Anchor.

Intent: What is the purpose of what I’m about to say? Context: How do I orient the other person to the situation? Direction: Where is this conversation headed? Anchor: How do I lock the point into place?

Four things. That’s it.

When you organize your thoughts along this spine before you speak, you eliminate the inner loop conflict (the mental scramble between thinking and speaking). Your words flow because your structure is clear.

Let’s Break It Down with a Real Example

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