The Leverage Framework: How to Create Power in Any Business Situation

Most people think leverage is having something over someone. Like blackmail. Or threats. Or some kind of power play.

That’s not leverage. That’s just being a jerk.

Real leverage is simpler: it’s having something the other person wants or needs. And they know it has value.

But here’s what almost nobody understands: leverage isn’t something you either have or don’t have. It’s dynamic. It shifts. And most importantly, you can create it where none existed before.

Let me show you exactly how.

The Three Types of Leverage

There are three types of leverage that matter in business. Each one works differently. Each one can be built deliberately.